8hi77 Privacy Policy — How We Handle Your Data

1. Who We Are

8hi77 is an online casino and sports betting platform operating at https://8hi77.io, built specifically for adult players in Bangladesh. The platform provides a comprehensive range of gaming services including live casino games, slot games, crash games, sports betting markets (with a strong focus on cricket), and a variety of table games supplied by internationally recognised providers such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi.

For the purposes of this Privacy Policy, "8hi77", "we", "us", and "our" refer to the operators and administrators of the 8hi77 platform. "You", "your", and "Player" refer to any individual who accesses, registers on, or uses the 8hi77 platform in any capacity.

8hi77 acts as the data controller in respect of personal information collected from players and visitors to the platform. This means we determine the purposes and means by which your personal data is processed. Where we engage third-party service providers to process data on our behalf, those providers act as data processors and are bound by strict contractual data protection obligations.

2. Data We Collect

8hi77 collects personal information across several categories. The following outlines the types of data we collect and the circumstances under which each category is gathered:

3. How We Collect Data

8hi77 collects personal data through the following primary channels:

• Direct collection: Information you provide voluntarily when registering an account, completing identity verification, making a deposit or withdrawal, contacting support, or responding to a survey or promotion.
• Automated collection: Technical and usage data collected automatically through cookies, web beacons, server logs, and similar tracking technologies each time you access the platform.
• Third-party collection: Data received from payment service providers (such as bKash, Nagad, Rocket, and Upay) in connection with processing your financial transactions, and from identity verification service providers used to complete KYC checks.
• Publicly available sources: In limited circumstances, we may verify information you have provided against publicly available records, such as national identity databases, where permitted by applicable law.

4. Why We Use Your Data

8hi77 processes your personal data for the following specific and clearly defined purposes:

8hi77 will not use your personal data for any purpose that is incompatible with the purposes listed above without first obtaining your consent or establishing a separate lawful basis for that use.

5. Legal Basis for Processing

Every instance of personal data processing at 8hi77 rests on one of the following lawful bases:

• Contractual necessity: Processing that is required to fulfil our contractual obligations to you as a registered player — including account management, transaction processing, and game settlement.
• Legal obligation: Processing required to comply with applicable laws, including anti-money laundering (AML) obligations, identity verification requirements, and financial record-keeping mandates.
• Legitimate interests: Processing carried out for 8hi77's legitimate business interests where those interests are not overridden by your privacy rights. This includes fraud prevention, platform security, responsible gaming monitoring, and internal analytics.
• Consent: Processing carried out on the basis of your freely given, specific, informed, and unambiguous consent — primarily in the context of marketing communications. You may withdraw consent at any time by contacting [email protected] or updating your communication preferences in your account settings.

6. Sharing Your Data

8hi77 does not sell your personal information. We may share your data with the following categories of recipients, strictly for the purposes described in this policy:

6.1 Payment Service Providers

To process your deposit and withdrawal transactions, we share necessary financial and identity data with our payment partners including bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, BRAC Bank, Visa, and Mastercard. These providers process data solely to facilitate your transactions and are bound by their own data protection obligations.

6.2 Game Providers

To deliver casino and sports betting content, limited technical data (such as player session tokens and game round identifiers) is shared with our game providers including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi. These providers do not receive your full identity or financial data.

6.3 Identity Verification Services

To complete KYC and AML checks, we may share identity documents and personal details with accredited third-party identity verification services. These providers are contractually prohibited from using your data for any purpose other than verification.

6.4 Legal and Regulatory Authorities

8hi77 may disclose personal data to law enforcement agencies, regulatory authorities, courts, or other public bodies where required or permitted by applicable law, including in response to a lawful request, court order, or to protect the rights and safety of 8hi77 and its players.

6.5 Professional Advisors

We may share data with our legal advisors, accountants, and auditors where necessary to obtain professional services, subject to strict confidentiality obligations.

7. Cookies & Tracking

8hi77 uses cookies and similar technologies to enhance your experience on the platform. A cookie is a small text file placed on your device by our web server when you visit the site. We use the following categories of cookies:

• Strictly necessary cookies: Required for core platform functionality, including maintaining your login session, securing your account, and processing transactions. These cookies cannot be disabled.
• Performance and analytics cookies: Used to collect anonymised data on how players navigate and use the platform, including pages visited, time on site, and error occurrences. This data helps us improve platform performance and user experience.
• Functional cookies: Used to remember your preferences such as language settings, preferred game categories, and display configurations so that your experience is personalised on return visits.
• Targeting and preference cookies: Used, with your consent, to deliver content and promotions that are relevant to your interests and gaming history on the 8hi77 platform.

You may control or disable non-essential cookies at any time through your browser settings. Please note that disabling certain cookies may affect the functionality of parts of the platform. For most browsers, cookie management settings can be found in the "Privacy", "Security", or "Settings" menu.

8. Data Retention

8hi77 retains your personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable legal and regulatory obligations. The following general retention periods apply:

• Account data: Retained for the duration of your active account and for a minimum of five (5) years following account closure, to meet anti-money laundering and financial record-keeping requirements.
• Transaction and gaming records: Retained for a minimum of five (5) years from the date of each transaction, in accordance with financial compliance obligations.
• KYC and identity documents: Retained for a minimum of five (5) years following the completion of the verification process or account closure, whichever is later.
• Support communications: Retained for three (3) years from the date of the last communication, unless the communication forms part of an ongoing legal dispute or investigation.
• Technical and usage data: Retained in aggregated, anonymised form for analytical purposes for up to two (2) years. Identifiable technical data is retained for up to twelve (12) months.

Upon expiry of the applicable retention period, your data will be securely deleted or irreversibly anonymised in accordance with our internal data disposal procedures.

9. Data Security

8hi77 takes the security of your personal data seriously and has implemented a comprehensive set of technical and organisational measures to protect your information against unauthorised access, accidental loss, alteration, disclosure, or destruction. Our security infrastructure includes:

• 256-bit SSL/TLS encryption for all data transmitted between your device and the 8hi77 platform.
• Encrypted storage of all sensitive personal data, including identity documents and financial records, on secured servers.
• Role-based access controls ensuring that only authorised personnel with a legitimate operational need can access personal data.
• Regular internal security audits and vulnerability assessments of the platform and its infrastructure.
• Multi-factor authentication requirements for all internal administrative access to player data systems.
• Incident response procedures to ensure rapid detection, containment, and notification in the event of a data breach.

Despite these measures, no internet-based platform can guarantee absolute security. In the unlikely event of a data breach that poses a risk to your rights, 8hi77 will notify affected players promptly in accordance with applicable notification obligations. You also play a role in keeping your account secure — please use a strong, unique password and never share your login credentials with anyone.

10. Your Rights

As a player whose personal data is processed by 8hi77, you hold the following rights in respect of your information:

• Right of Access: You may request a copy of the personal data we hold about you at any time. We will provide this within a reasonable timeframe following identity verification.
• Right to Rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected or updated.
• Right to Erasure: You may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to our legal retention obligations.
• Right to Restrict Processing: You may request that we temporarily suspend the processing of your personal data in certain circumstances, such as while a dispute is being resolved.
• Right to Data Portability: Where processing is based on your consent or on a contract, you may request that your personal data be provided to you in a structured, commonly used, machine-readable format.
• Right to Object: You may object to the processing of your data where it is carried out on the basis of legitimate interests, including profiling for direct marketing purposes.
• Right to Withdraw Consent: Where processing is based on consent, you may withdraw that consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.

To exercise any of the above rights, please submit a written request to [email protected]. We will respond within a reasonable period and may need to verify your identity before actioning your request. Exercising your rights is free of charge in most circumstances.

11. Children & Minors

The 8hi77 platform is strictly intended for adults aged 21 and above. We do not knowingly collect, process, or store personal data belonging to individuals under the age of 21. If you are under 21 years of age, you must not register an account, deposit funds, or use any feature of the 8hi77 platform.

If 8hi77 becomes aware that personal data has been collected from an individual under the age of 21, we will take immediate steps to delete that data and close the associated account. If you are a parent or guardian and believe that a minor has registered on 8hi77, please contact us immediately at [email protected] so that we can investigate and act accordingly.

8hi77 employs age verification measures as part of its registration and KYC process to detect and prevent underage access to the platform. These measures form part of our broader commitment to responsible gaming.

12. Third-Party Links

The 8hi77 platform may, from time to time, reference third-party services or brands in the context of gaming content, payment methods, or sports information (such as ICC, FIFA, BPL, or IPL). Where such references include links to third-party websites or platforms, please be aware that 8hi77 has no control over the content, privacy practices, or data handling of those external sites.

This Privacy Policy applies solely to the 8hi77 platform at https://8hi77.io. We strongly encourage you to review the privacy policies of any third-party service you access in connection with your use of 8hi77. 8hi77 accepts no responsibility or liability for the privacy practices of any third-party platform or service provider's public-facing websites.

13. Changes to This Policy

8hi77 reserves the right to update or amend this Privacy Policy at any time to reflect changes in platform features, applicable law, regulatory requirements, or industry best practices. The effective date shown at the top of this page will be updated whenever material changes are made to the policy.

Where changes are significant, 8hi77 will endeavour to notify registered players via email or through a prominent notice displayed on the platform prior to the changes taking effect. However, it is your responsibility to review this Privacy Policy periodically to remain informed of how we handle your personal data.

Continued use of the 8hi77 platform following the posting of any revised Privacy Policy constitutes your acceptance of the updated terms. If you do not agree to the revised policy, you must discontinue use of the platform and may request account closure by contacting [email protected].

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the way in which 8hi77 handles your personal data, please reach out to our dedicated privacy support team using the details below:

• Email: [email protected] (plain text — not a clickable link)
• Support Hours: 24 hours a day, 7 days a week
• Response Time: We aim to respond to all privacy-related enquiries within 48 hours (Bangladesh Standard Time, UTC+6)
• Language: English

When contacting us about a privacy matter, please include your registered username and a clear description of your request or concern. Where you are exercising a specific data subject right (such as access or erasure), please state the right you are invoking so that our team can process your request efficiently and accurately.